Who we’re looking for… 

Role: Sr AI Engineer, NLP

Team: AI

Reports To: Head of AI

Location: India. We are prioritizing candidates in the Delhi area. This role is expected to work in the Indian time zone IST.

Travel: This role will be expected to make annual travel 3-4 times domestically in India and 1-2 times internationally to the US. Note, Knit US does US All Team, in-person company events twice per year.

A little about us… 

Knit is the AI-native consumer research platform helping brands automate and accelerate primary research. With our Researcher-Driven AI, we’ve condensed the entire quant + qual research process from weeks into days (sometimes hours!) for 50+ enterprise brands — including Amazon, T-Mobile, Mars, NASCAR, and more. We’re on a mission to scale and democratize world-class research. From survey generation to stakeholder-ready reports, our platform is redefining how insights teams operate — and we need your help to push the limits of what’s possible.

Overview

This Senior AI Engineer [NLP] role focuses on developing and deploying generative AI models to streamline market research automation, working closely with product managers, designers, and engineers. By leveraging cutting-edge LLM techniques, this position ensures that Knit’s platform can rapidly produce high-quality consumer insights at scale, boosting efficiency and competitive advantage. 

Responsibilities | What you will own… 

Key performance indicators for this team & role:

Key Performance Indicators (KPIs):

• Model Quality | High-fidelity outputs, improved accuracy, explainability, and relevance.
• Timeliness & Scalability | Reduced latency, stable infrastructure under load, and efficient resource usage.
• User Impact | Increased user satisfaction, retention, and broader product adoption.

Primary responsibilities of this role:

• Design & Refine ML & LLM Solutions | Architect, fine-tune, and integrate models to produce insightful, trustworthy results.
• Backend Engineering | Build scalable APIs, robust pipelines, and tightly integrated backend services.
• Validation & Compliance | Run pilot tests, ensure TRL readiness, maintain security, and mitigate bias.
• Continuous Improvement | Monitor performance, iterate on solutions, and help move from early adopters to mainstream markets.

Required Skills & Experiences

• LLM Expertise | Strong background in designing and tuning advanced models for 3+ years..
• Backend Engineering | Proficiency in creating APIs, microservices, and cloud-based solutions.
• Communication & Analysis | Ability to convey technical details clearly and align initiatives with business needs.
• Adaptability | Commitment to learning new methods and evolving as the field advances.

Benefits

Upon joining the Knit team, you will receive a competitive salary + Equity Options if applicable to role, Healthcare Coverage, a company-issued laptop, contributions to the Employee Provident Fund (EPF), holiday time-off, and more!

Our Company Values

We are the Championship Team. This means we:

• Are 1% better every day: We approach situations with a growth mindset and ask, “How can we make the business better?” and “What would it take?” 
• Play to win: We set audacious goals and push ourselves to achieve them with a bias towards action  (When we see a need, we take initiative, and hold ourselves accountable to seeing it through).
• Keep the main thing the main thing: Identify what has the biggest impact and prioritize to focus on it.